This Privacy Policy describes how Water Analytics Australia ("we," "us," or "our") collects, uses, and discloses your information when you use our mobile application, Water Analytics Australia (the "App").

 

By using the App, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this policy, please do not use the App.

 

1. Information We Collect

 

We may collect several types of information from and about users of our App, including:

 

a. Personal Information You Provide Directly

When you register for an account, log in, manage your profile, or interact with certain features of the App, we may ask you to provide us with personally identifiable information. This may include, but is not limited to:

*   *Contact Information*: Such as your email address (for login and communication), name (e.g., nickname for display), and phone number (potentially associated with contact addresses).

*   *Account Credentials*: Your email and password (stored securely, typically hashed) for authentication.

*   *Address Information*: Complete contact addresses and delivery addresses for your water filtration systems or related services, as seen in features like "Plant Management".

*   *Billing and Purchase Information*: Details related to your purchases of filters or other products, including transaction records and potentially payment method details if processed directly through the app (though often handled by third-party payment processors). This is inferred from "Purchase filters" and "Purchase History" functionalities.

*   *User Profile Data*: Information like accumulated "Points" associated with your account.

*   *Referral Information*: If you use the "Refer New Customers" feature, you may provide contact details of individuals you wish to refer.

 

b. Automatically Collected Information (Usage Data)

When you access and use the App, we may automatically collect certain information about your device and your activities within the App. This helps us understand how the App is used and improve its functionality. This may include, but is not limited to:

*   *Device Information*: Such as your mobile device unique ID, IP address, operating system, browser type, mobile network information, app version (AppVersion), and device model (DeviceInfo).

*   *App Usage Details*: Information about how you interact with the App, including the screens you view, features you access (e.g., "Device Details", "Plant Management", "Points Query"), the time spent on various sections, and navigation paths.

*   *Water Filtration System Usage Data*: Data related to the performance and usage of your connected water filtration systems, such as usageDays, remainderDays, and usageProgress for filters, as displayed in "Device Details" and "Device List".

*   *Log Data*: In case of an error in the App, we collect data and information (through third-party products) on your phone called Log Data. This may include information such as your device Internet Protocol (“IP”) address, device name, operating system version, the configuration of the App when utilizing our Service, the time and date of your use of the Service, and other statistics.

*   *Push Notification Tokens*: If you opt-in, we collect a Firebase Cloud Messaging (FCM) token to send you push notifications.

 

2. How We Use Your Information

 

We use the information we collect for various purposes, including:

*   *To Provide and Maintain the App*: This includes enabling user login, managing your account, displaying your personal information (like nickname and points), and providing access to core features such as "Device List", "Device Details", "Plant Management", "Points Query", "Purchase History", "Message", "Video List", and "QA".

*   *To Manage Your Water Filtration Systems*: To display and track the status, usage, and maintenance needs of your registered water filtration systems.

*   *To Process Transactions and Orders*: To facilitate the purchase of filters or other products, manage your orders, and process payments (if applicable).

*   *To Improve and Personalize Your Experience*: To understand user behavior, analyze app performance, and develop new features or improve existing ones. This includes using usage data to optimize the App.

*   *To Communicate with You*: To send you important updates, service announcements, security alerts, and support messages. This may include push notifications if enabled.

*   *For Marketing and Promotions*: To inform you about new products, services, or special offers, including those related to "Individual Filter Price" or "Bundle Offers", and to facilitate the "Refer New Customers" program.

*   *To Ensure Security and Prevent Fraud*: To protect our services and users from fraudulent activities and unauthorized access.

*   *To Comply with Legal Obligations*: To meet legal and regulatory requirements.

*   *For Internal Analytics and Research*: To analyze trends, administer the App, track users' movements around the App, and gather demographic information about our user base.

 

3. Sharing Your Information

 

We may share your information in the following situations:

 

*   *With Service Providers*: We may share your personal information with third-party service providers who perform services on our behalf, such as hosting, data analysis, payment processing, customer service, email delivery, and marketing assistance. These third parties are obligated not to disclose or use your information for any other purpose. Examples include services for analytics, push notifications (FCM), and potentially payment gateways.

*   *For Business Transfers*: We may share or transfer your personal information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

*   *With Affiliates*: We may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include our parent company and any other subsidiaries, joint venture partners, or other companies that we control or that are under common control with us.

*   *With Business Partners*: We may share your information with our business partners to offer you certain products, services, or promotions related to water filtration systems or accessories, as implied by features like "Purchase filters" and "Individual Filter Price" which may link to external marketing URLs.

*   *With Your Consent*: We may disclose your personal information for any other purpose with your explicit consent.

*   *Legal Requirements*: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

*   *To Protect Our Rights*: We may disclose your information when we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person, or as evidence in legal proceedings in which we are involved.

 

4. Third-Party Links and Webviews

 

Our App may contain links to other sites or utilize in-app webviews (e.g., /webview/:title/:uri route) that are not operated by us, such as marketing URLs for filter purchases. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

 

We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

 

5. Cookies and Similar Technologies

 

Our App itself does not explicitly use "cookies" in the traditional web sense. However, the App may integrate with third-party services (e.g., analytics providers, advertising networks) that may use cookies, web beacons, or similar tracking technologies to collect information and improve their services. These technologies are used to analyze trends, administer the App, track users' movements around the App, and gather demographic information about our user base.

 

6. Security of Your Information

 

The security of your personal information is important to us. We implement reasonable security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, please remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

 

7. Children's Privacy

 

Our App is not intended for use by children under the age of 13 ("Children"). We do not knowingly collect personally identifiable information from Children. If you are a parent or guardian and you are aware that your Child has provided us with personal information, please contact us. If we become aware that we have collected personal information from a Child without verification of parental consent, we take steps to remove that information from our servers.

 

8. Changes to This Privacy Policy

 

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

 

We will let you know via email and/or a prominent notice on our App, prior to the change becoming effective and update the "Last updated" date at the top of this Privacy Policy.

 

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

 

9. Contact Us

 

If you have any questions or suggestions about our Privacy Policy, do not hesitate to contact us at:

 

Email: info@wateranalytics.com.au

Website: https://www.wateranalytics.com.au/ 

 

Last updated: August 29, 2025